Marketing a business on Instagram is fun, but since also requires a hefty amount of focus and dedication, we formed Indie Pods to support our members as they grow their brands using Instagram.
Our Indie Pod members are incredibly dedicated entrepreneurs who have strategically selected Instagram as a means of connecting with their target audiences. Whether it's a behind the scenes video, an IGTV Show, a snazzy product photo in the feed, or a quick Instagram story, they are intently focused on showcasing how their products can help Instagram users live a better life.
Here's what Mindy Cheng of Fyve Beauty said about her Fall Indie Pod experience, and why she signed up for our Holiday edition.
“I love being a part of Indie Pods not just for Instagram growth, but for the support from fellow Makers. It's tough when you're wearing 10 different hats, and it can feel overwhelming at times. Finding any sort of support group with like-minded humans is always be uplifting and helpful. As for Instagram growth, when you have more comments and likes, you feel supported and empowered. We've been able to target and reach a wider using Instagram to grow our newsletter list as well. If you're getting more email sign-ups, then you're on the right track!”
Our Indie Pods form on a quarterly basis. We just wrapped up the Summer Pod, and our Holiday Pod is now up and running. Who are they? I'm glad you asked! Check them out, follow, and go shopping!
Introducing the Holiday 2020 Indie Pod!
1. Fyve Beauty
5 ingredients in every product, with REAL results, for all of humanity.
2. Body Systems
Handmade bath and body products, by athletes for athletes.
3. Lovinah Skin Care
Empowering women to celebrate and embrace their authentic individual beauty.
4. Wisdom Body and Soul
Nourishing, comforting and soothing goods that help you relax.
5. Plant Glamour
Empowered botanical beauty and wellness, virtual consultations, gua sha.
6. Albisa Candles
Celebrating Cuban heritage through senses.
7. Arbria Creations
Handcrafted bath, body, skincare and soy candles.
8. 40lifecandles
Clean burning soy candles and wax melts.
9. mercy_candle_co
Premium scented candles in adorable 8 oz. mason jars
10. earthsfarmacy
Clean, high vibe lifestyle skincare, infused with Reiki and crystal energy.
11. cherishandswain
Handcrafted soaps, natural body & skincare since 2009.
12. kydcandleco
Candles for the Wordsmiths of the world.
13. southernheatcandleco
Handcrafted farmhouse style soy candles and melts.
14. yellowharpessentials
Hand poured coconut wax blend candles with crackling wood wicks.
15. greatsouthbaycandles
Soy candles locally made on Long Island, New York.
16. modernmakershomeandbath
Home and bath provisions.
Question
Do you use Instagram? How do you garner the support you need to keep at it and use the platform to build and strengthen your business? Share your comments and experiences in the comments below!