Makers on the Move (Episode 3: August 2017)

Here I am again, back to do what I love most --- share some of the amazing things our members are doing nationwide. I love this picture of our first featured Maker, having a beer with a friend. How about that? Beer drinking with purpose. (I promise there's a business connection.) Recently, we brought you makers who are moving and shaking in Texas, California, Illinois, South Carolina and … [Read more...]

Maker Mastermind Show: Episode 9: MayaIndia Spa and the Smart Cookie Journal

Welcome to Episode 9 of the Maker Mastermind Show! If you missed previous episodes, you can binge watch them here. Be sure to join the free Maker Mastermind group on Facebook so you can join us live for the next show, and be entered to win prizes and/or get discount codes on the artisan made products you love. In this episode, I and my co-host, Christine Laureano, interview Roslyne Yates-Johnson … [Read more...]

Makers on the Move (Episode 2: August 2017)

The Indie Business Network has members from every corner of the country. From big cities to small towns, if you follow IBN members, you will be inspired to maximize your potential through small business ownership. You'll be able to buy some pretty fabulous artisan made products while you're at it. Whether they're appearing on our Maker Mastermind Show or learning and growing together at one of our … [Read more...]

Why Every Maker Needs an Email List

Every Maker and Handmade Entrepreneur needs an email list. There is no doubt about that. If you want your products to sell, you need to spend at least as much time making them (maybe more, depending on the stage your business is in), as you do marketing them. The easiest and least expensive way to do that is via email. Many Makers come to me asking how to increase sales. You may think I … [Read more...]

Customer Service Matters

Have you ever received stellar customer service? Have you ever delivered it? If you have provided awesome service to any of your customers, you know what a huge difference it makes in terms of how they view you and your brand. Not only that, it makes a difference in terms of how they view their wallet vis-à-vis your brand. This article is about the kind of service that makes your customers … [Read more...]

August 2017 Indie Business Book Club: The 5 Second Rule

To join the free Indie Business Book Club, click here. I am pleased to announce the August 2017 Indie Business Book Club pick: The 5 Second Rule: Transform Your Life, Work, and Confidence with Everyday Courage, by Mel Robbins. If you're not familiar with the Indie Business Book Club, you can click here for more information. We start reading the book together on Monday, August 7. Click here … [Read more...]

Makers on the Move (Episode 1: August 2017)

The Indie Business Network has members from every corner of the country. From big cities to small towns, if you follow IBN members, you will be inspired to maximize your potential through small business ownership. You'll be able to buy some pretty fabulous artisan made products while you're at it. Whether they're appearing on our Maker Mastermind Show or learning and growing together at one of our … [Read more...]

5 Questions to Ask When Sales Are Consistently Low

Every business has slow periods. In the world of consumer lifestyle products like those made by most members of the Indie Business Network, the slowest periods are typically the summer months. Things pick up, sometimes to a frenzy, during holidays when people are celebrating and purchasing gifts for loved ones. In the meantime, things can be pretty slow. This is normal, and these predictably slow … [Read more...]

Book Review: Live Your Best Day Ever

To join the free Indie Business Book Club, click here. For the July 2017 edition of the Indie Business Book Club, we read Live Your Best Day Ever: Thirty-Five Strategies For Daily Success by Anne-Marie Faiola. The book is a rundown of 35 succinct strategies you can use to improve your life, or, as the author would say, "live your best day ever -- every day." Many of you know Anne-Marie … [Read more...]

Vault Episode 1: Pilot Lifestyle CEO Show [Podcast]

Click here to listen to current episodes of the Indie Business Podcast. Welcome to the first podcast of my career. This post shares the story of my podcasting journey, beginning in 2005, and this post picks up where that one left off, with an encore presentation of my pilot episode which hasn't seen the light of day since September 21, 2005. I am calling this Vault Episode 1, to distinguish it … [Read more...]