Makers on the Move (Episode 2: August 2017)

The Indie Business Network has members from every corner of the country. From big cities to small towns, if you follow IBN members, you will be inspired to maximize your potential through small business ownership. You'll be able to buy some pretty fabulous artisan made products while you're at it. Whether they're appearing on our Maker Mastermind Show or learning and growing together at one of our … [Read more...]

Why Every Maker Needs an Email List

Every Maker and Handmade Entrepreneur needs an email list. There is no doubt about that. If you want your products to sell, you need to spend at least as much time making them (maybe more, depending on the stage your business is in), as you do marketing them. The easiest and least expensive way to do that is via email. Many Makers come to me asking how to increase sales. You may think I … [Read more...]

Customer Service Matters

Have you ever received stellar customer service? Have you ever delivered it? If you have provided awesome service to any of your customers, you know what a huge difference it makes in terms of how they view you and your brand. Not only that, it makes a difference in terms of how they view their wallet vis-à-vis your brand. This article is about the kind of service that makes your customers … [Read more...]

August 2017 Indie Business Book Club: The 5 Second Rule

To join the free Indie Business Book Club, click here. I am pleased to announce the August 2017 Indie Business Book Club pick: The 5 Second Rule: Transform Your Life, Work, and Confidence with Everyday Courage, by Mel Robbins. If you're not familiar with the Indie Business Book Club, you can click here for more information. We start reading the book together on Monday, August 7. Click here … [Read more...]

Makers on the Move (Episode 1: August 2017)

The Indie Business Network has members from every corner of the country. From big cities to small towns, if you follow IBN members, you will be inspired to maximize your potential through small business ownership. You'll be able to buy some pretty fabulous artisan made products while you're at it. Whether they're appearing on our Maker Mastermind Show or learning and growing together at one of our … [Read more...]

5 Questions to Ask When Sales Are Consistently Low

Every business has slow periods. In the world of consumer lifestyle products like those made by most members of the Indie Business Network, the slowest periods are typically the summer months. Things pick up, sometimes to a frenzy, during holidays when people are celebrating and purchasing gifts for loved ones. In the meantime, things can be pretty slow. This is normal, and these predictably slow … [Read more...]

Book Review: Live Your Best Day Ever

To join the free Indie Business Book Club, click here. For the July 2017 edition of the Indie Business Book Club, we read Live Your Best Day Ever: Thirty-Five Strategies For Daily Success by Anne-Marie Faiola. The book is a rundown of 35 succinct strategies you can use to improve your life, or, as the author would say, "live your best day ever -- every day." Many of you know Anne-Marie … [Read more...]

Vault Episode 1: Pilot Lifestyle CEO Show [Podcast]

Click here to listen to current episodes of the Indie Business Podcast. Welcome to the first podcast of my career. This post shares the story of my podcasting journey, beginning in 2005, and this post picks up where that one left off, with an encore presentation of my pilot episode which hasn't seen the light of day since September 21, 2005. I am calling this Vault Episode 1, to distinguish it … [Read more...]

Makers on the Move (Episode 3: July 2017)

The Indie Business Network is composed of hundreds of very powerful creators, from all walks of life and representing all 50 states. Whether they're enjoying a fun retail gift show, a well-deserved media feature, or hanging out together at a maker show, our members are always focused on making awesome products for their adoring fans. I love bringing you their inspiring stories and … [Read more...]

The Story of the Indie Business Podcast

Click here to listen to current episodes of the Indie Business Podcast. This post shares the story of how I started and grew the Indie Business Podcast ... before the word "podcast" really existed. It also kicks off a a series of encore presentations of all of my podcasts from 2005 to 2010. Before "podcasting," live or recorded online audio shows were known as "digital radio shows." I … [Read more...]