As a former full-time attorney, I have several dysfunctions. Apparently, one of them is using 50 words when I only need 28. I was delighted when Marcia Yudkin (pictured) responded to my request for tips on brevity by describing my writing as "strong but repetitive". She then published "Shorter: Say It In Fewer Words," 40 pages of tips and case studies to make your writing more concise and reader friendly. In it, Marcia cut the the introduction in my Lifestyle CEO Book by 44%. Yikes!
Marcia is also knowledgable about getting free publicity for your business. You can enjoy my Indie Business Radio interview with her on this topic here (using Windows Media Player). I also recommend Marcia's book, "6 Steps To Free Publicity." (Click to purchase from Amazon.)