Very early on in my entrepreneurial journey, I learned that the only thing about my business that cannot be copied is me. The same is true for you. Whether it's a product or a service, it can be duplicated. But there is only one you, and when the one and only you is integrated into the product or service you offer, an unbeatable one-two punch is created.
This is a critical point for all entrepreneurs to embrace, and that's why I selected People Buy You: The Real Secret to What Matters Most in Business, as IBN's February 2023 book club pick.
What you'll learn …
In addition to enjoying a fresh and affirming entrepreneurial perspective, here are some of the things you'll learn by reading this book with us:
- how to turn information into empathy
- why personal likability matters
- ways to turn powerful emotional experience into sales
- … and so much more!
The reading plan progresses is in our private Entrepreneur Members Facebook Group.
The graphic below displays our easy reading schedule.
About Jeb Blount
Jeb Blount is the found of Sales Gravy. He is a speaker, trainer, professional sales coach whose Sales Gravy and Sales Guy audio programs have been downloaded millions of times.
Follow Jeb on Instagram.
Buy People Buy You
Of course, you can also purchase the book at your favorite local book store or check it out of your local library.
I have an older copy of the book, which I have read several times. I have also listened to it a few times on Audible, which is my preferred way of consuming this particular book. I find that the parables are more easily digested through listening.
Are you ready? Let's do it.
If you're not familiar with the Indie Business Book Club, you can click here for more information.
If you're a member of the Indie Business Network, make sure to join us in our private Entrepreneur Members Facebook group to get started.
If you're not an IBN member, what are you waiting for? Join now and enjoy the book club and tons of other benefits to help you and your business become better every day.