Book Review: The 22 Immutable Laws of Branding

This month, we read The 22 Immutable Laws of Branding by Al Ries and Laura Ries in the Indie Business Book Club. While the book is old (published in 2002), it proves that certain fundamental business principles really never change. In today's technology filled world, failing to embrace the basics of business is a big mistake. After all, what good will it do to use technology to shine a … [Read more...]

Book Review: The 7 Habits of Highly Effective People

As you may recall, in January and February, we read The 7 Habits of Highly Effective People by Stephen Covey in the Indie Business Book Club. While some people think this book is just for those who are in business, that's not the case. The 7 principles that form the basis of the book are really about identifying your core values and then engaging in the repeated activities that support … [Read more...]

March 2017 Indie Business Book Club: The 22 Immutable Laws of Branding

I am pleased to announce the March 2017 Indie Business Book Club pick: The 22 Immutable Laws of Branding, by Al Ries and Laura Ries. Thanks to our book club member, Rolande Sumner of Butter Angels in South Carolina for suggesting this book. If you're not familiar with the Indie Business Book Club, you can click here for more information. We start reading the new book together on Monday, March … [Read more...]

January-February 2017 Indie Business Book Club: 7 Habits of Highly Effective People by Stephen Covey

I am pleased to announce the January-February 2017 Indie Business Book Club pick: The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change, by Stephen R. Covey. Click here to join the club for free on Facebook. If you're not familiar with Indie Business Book Club, click here to learn more about how to participate. The 7 Habits of Highly Effective People is the perfect … [Read more...]

November-December 2016 Indie Business Book Club: Living Forward by Michael Hyatt and Daniel Harkavy

I am pleased to announce the November-December 2016 Indie Business Book Club pick: Living Forward: A Proven Plan to Stop Drifting and Get the Life You Want, by Michael Hyatt and Daniel Harkavy. Click here to join the club for free on Facebook. If you're not familiar with Indie Business Book Club, click here to learn more about how to participate. Living Forward is the perfect book to … [Read more...]