Indie Beauty Network member Tammy Doering has a dirty business, and she's proud of it. As the self proclaimed "Mud Queen," Tammy's out to change the world's perception of mud as a dirty, gooey mess that everyone should avoid.
As the owner of Dead Sea Bulk Materials in Anniston, Alabama, Tammy shows up at women's conferences whenever she can to get down and dirty with attendees who stand in line to try out her mud mask treatments. Tammy mixes everything by hand on site using heavy duty mixing equipment. At last week's Northern Florida Crafters Convention in Tallahassee, Florida, she was on hand with her muddy mixtures to alleviate everything from sagging chins to sun-exposed skin.
Tammy combines her muds with things like mango powder, sea salt and rose essential oil to create masks she says counteract years of skin wear and tear, and she has a blast doing it. If you have a spa, Tammy will customize muds just for you, and private label them under your brand so you can offer a one-of-a-kind treatment to your clients. If you're more a do-it-yourselfer, you can buy Tammy's base mud and powders in bulk and create your own muddy concoctions.
Here, Tammy's helping hands seal a Bulgarian Rose Dead Sea Mineral Mud Mask on a woman needing help minimizing a few chins. No doubt, it takes a lot of hard work and dedication to load up the car with heavy electric mixers, huge mixing containers, plastic wrap, paper towels, gloves, aprons and eye protection, all in order to spread the gospel of mud, but Tammy says that when you have a passion and a product you believe in, it's easy to go the extra mile to share it with others.
I'm always glad when Indies like Tammy share how much work it is to have your own business. There's enough misinformation out there these days about how "easy" it is to blow off your job, toss all caution to the wind and start making your millions. Ha! The reality is that while it is fun, and it's great to have control over your lifestyle, it's a heckuvalotta work to own and manage a business. If you don't like to work, keep your day job. If you want to work, but want more say in how and when you work, then Indie Business lifestyle just might be for you.
You can learn more about how Tammy The Mud Queen turned mud into money in an Indie Candy feature I did on her business in my free, weekly online newsletter. (Subscribe upper right). And if you want to try your hand at making some of your own mud masks using goodies in your kitchen, an easy recipe to start with is Breakfast Mask with oats, sugar, honey and milk.