I recently read that the market for men's grooming products is expected to nearly double from what it was in 2017, to a whopping $78.6 billion by 2023. It's hard to believe, especially considering that just a decade ago, men seemed content to repurpose whatever their female friends and partners were using.
Those days are gone. Along with male-focused salons and grooming centers, the men's grooming product arena is filled with much innovation and growth. Of course, American artisans are leading the way. Here is some of the best of the best.
Men's Grooming Products From American Artisans
Quality Beard Oil Conditioner, by Northern Fir (TX)
Maker: Trevor + Arlo
Keep your beard tamed, groomed and healthy, naturally. This beard oil is lightly scented with a fresh, woodsy scent. Restores shine & softness for a frizz-free beard or mustache.
Perfect Man Soap, by The Perfect Man Club (AZ)
Maker: Jana + Santos
The Perfect Man Soap is made with activated charcoal and raw honey. This fragrance blend is bold and clean with sharp notes. The scent entails a hint of green, citrus, mint and earthy vetiver.
Bay Rum Aftershave Tonic, by Wicked Naturals (VA)
Maker: Beth Wilt
This aftershave tonic combines the spicy scent of Bay Rum with organic plant-based ingredients and handcrafted herbal extracts. Tightens pores, reduces irritation, and soothes skin!
Bare Essentials Skin Care for Men, by Philandry (AZ)
Maker: Alec Laughlin
Dapper Face Wash offers deep pore cleansing, exfoliation and toning. Use with Philosopher's Stone Moisturizer for hydration, firming and smoothing.
Pomade Crate, by Craft Grooming Products (CA)
Maker: James Harris
Curate a Craft crate for the men in your life. Choose from a variety of products, including a comb style and choice of pomade. Let him know he's special!
Shave Your Face, by Luxurious Wellness (NJ)
Maker: Felicia Stokes
Get the ultimate shaving experience with this non-foaming, moisturizing conditioning creme. Natural oils hydrate, sooth, and moisturize.
Blazing Saddles Spray Cologne, by Outlaw (NE)
Maker: Danielle Vincent
Bring the scent of leather, gunpowder, sandalwood, and sagebrush with you wherever your boots carry you. You'll enjoy smelling like you just walked off the set of A Fistful of Dollars as Ennio Morricone writes the soundtrack of your life.
Medium-SOFT Bristle Bead Brush, by Nature Boy (CA)
Maker: Jacob Quetant
Designed for the bearded gentleman with a less coarse hair texture, those with extra sensitive skin, and those who keep a low-trimmed beard. The brush conforms to the face and provides a gentle grip with each stroke.
Fresh Start Beard Foam, by Oyin Handmade (MD)
Maker: Jamyla Bennu
Cleanse and hydrate your beard with this essential oil formula. Anti-oxidant green tea extract gently cleanses the beard and skin without stripping its essential moisture. Also contains African black soap and aloe juice!
And remember, this is just a portion of what our members offer! Get all the American Made goodness you can stand, all day every day, at the Indie Business Instagram feed where you'll never run out of the ability to easily purchase the artisan products you love, and follow the people who make them.
If you liked the information in this article, there's more where this came from! Subscribe to the Maker Mastermind Newsletter at this link.