The Vault is an archive of my first podcasts so there is a record for you to enjoy.
Welcome to the Vault Episode 103 featuring my interview with Susan Harrow, an accomplished author and PR expert, sharing her insights on how Indie Business owners can cultivate media relationships that cast our businesses in the most favorable light.As we delve into this intriguing topic, it's fascinating to note that Thomas Edison, widely credited for inventing the lightbulb, was not the first to patent a working one. The truth is, Edison's genius extended beyond invention; he was a master of marketing. Edison skillfully partnered with the media to amplify his message, ultimately securing his place in history. This revelation begs the question: How can we, as Indie Makers, harness the power of media to promote our endeavors? Join us for an enlightening conversation with Susan Harrow, as we uncover strategies to leverage media relationships, amplify our message, and drive our businesses forward, just as Edison did with the lightbulb.
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