The Vault is an archive of my first podcasts so there is a record for you to enjoy.
Welcome to the Vault Episode 143 featuring my interview with David Bullock, the managing director of The White Bullock Group and co-author of “Barack Obama's Social Media Lessons for Business.” David brings an engineering perspective to social media and focuses on helping businesses maximize their profits using these tools to achieve measurable results. The 2008 presidential election showcased the remarkable power of the internet in politics, with President Obama and his team using various online tools to engage supporters and drive their campaign message forward. What's even more astonishing is that many of these technological resources were free. So, how did they accomplish this, and why should Indie Business owners be interested? Our guest today, David Bullock, sheds light on these questions and more.
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