Episode 7: Lynn Elko: Emma’s Friends Soaps and Lotions [Podcast]

Welcome to Season 1 of the Indie Business Podcast! In this seventh episode, I introduce you to Lynn Elko of Emma's Friends Soaps and Lotions in Tamaqua, Pennsylvania. Lynn was enjoying a fulfilling corporate career when she and her husband discovered that their baby daughter, Emma, was experiencing serious developmental difficulties.

While on a business trip one day, Lynn could no longer bear to be away from Emma, especially knowing that she was not there to help her with her special needs. She announced to her husband that things had to change, and change they did. Emma's Friends Soaps and Lotions is one of those changes. Get the full story, and be inspired, now!

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Season 1, Episode 7: Show Notes

1. Hear Lynn tell the story of how she went from giving big gifts to her daughter's caregivers, to making gifts to give herself.
2. Learn how Lynn handles the “steady interruptions” that come with having a child with special needs, and how she puts her daughter first.
3. Frank discussion about how the twists and turns of business are “not fun,” in Lynn's words.
4. How “just showing up” led to the huge opportunity that propelled Emma's Friends forward. (Don't miss this part, starting at 20:00)
5. Enjoy learning about Lynn's business model and the different income streams she has created to sell her products.
6. How Lynn's business has become a destination location!

Connect with Lynn and Emma's Friends

Emma's Friends has closed. We wish Lynn and her family all the best!

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