I’m excited to announce the May selection for the Indie Business Book Club: Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Breakthrough Results by Nir Eyal. If you’ve ever felt like you’re doing “all the right things” in your business, but still not getting the results you want, this book will challenge you in the best possible way.
Drawing on cutting-edge neuroscience, psychology, and real-world case studies, Beyond Belief reveals a powerful truth: what you choose to believe, not your skills or resources, are the biggest drivers of your success.

In this book, we’ll explore how your hidden assumptions influence your decisions, your actions, and your results. More importantly, we will discover how to rewrite those assumptions so they work for you instead of against you. Here are three powerful takeaways we’ll uncover together:
Here are three powerful takeaways we'll uncover together:
- How to spot hidden opportunities others overlook, and then turn them into advantages
- How to break through mental and physical limits you once believed were fixed
- How to intentionally shape beliefs that support your growth in both life and business
- and more!
This is not just a mindset book—it’s a practical guide to unlocking the next level of your potential. And as always, we’ll apply what we learn directly to your business so you can move forward with clarity, confidence, and purpose.
Reading Plan
The reading plan progresses in our private Entrepreneur Member Facebook Group.
The graphic below displays our easy reading schedule.

About Nir Eyal
NIR EYAL is a globally recognized authority on behavior change and human potential. His research-backed frameworks have empowered millions to build better habits, enhance focus, and unlock greater agency in their lives and work. A former lecturer at the Stanford Graduate School of Business, Nir has collaborated with leaders and organizations worldwide to improve performance through behavior design.
Purchase Beyond Belief
Buy this and other Indie Business Book Club picks at IBN's Amazon shop.
Of course, you can also purchase the book at your favorite local book store or check it out of your local library.
Are you ready? Let's do it.
Join us!
If you're not familiar with the Indie Business Book Club, you can click here for more information.
If you're a member of the Indie Business Network, make sure to join us in our private Entrepreneur Members Facebook group to get started.
If you're not an IBN member, what are you waiting for? Join now and enjoy the book club and tons of other benefits to help you and your business become better every day.



