Book Review: Get Different

For the March 2022 edition of the Indie Business Book Club, we read Get Different:  Marketing That Can’t Be Ignored! by Mike Michalowicz. The book drives home the point that “different sells.” This article provides a summary of what we learned. If you’re not familiar with the Indie Business Book Club, you can click here for more…

Indie Business Book Club February 2022 Book Review, Tribes: We Need You to Lead Us, by Seth Godin

Book Review: Tribes

For the February 2022 edition of the Indie Business Book Club, we read Tribes: We Need You to Lead Us, by Seth Godin. The premise of the book is that every business owner can and should bring together like-minded people to create and lead a tribe, or a community, around their brand. If you’re not familiar…

Book Review: Company of One

For the January 2022 edition of the Indie Business Book Club, we read Company of One: Why Staying Small is the Next Big Thing in Business, by Paul Jarvis. The book stands the notion of traditional entrepreneurship on its head. It’s exactly appropriate for our Indie Business Network members, who hack new definitions of entrepreneurship and…

February 2021 Indie Business Book Club: On Her Own Ground: The Life and Times of Madam CJ Walker

I am pleased to announce the February 2021 Indie Business Book Club pick: On Her Own Ground: The Life and Times of Madam CJ Walker by A’Lelia Bundles. If you’re not familiar with the Indie Business Book Club, you can click here for more information. Authored by Madam CJ Walker’s great-great granddaughter, A’Lelia Bundles, the book…

Book Review: 90 Days to C.E.O.

For the November 2020 edition of the Indie Business Book Club, we read 90 Days to C.E.O. by Rochelle Graham-Campbell. This book is combination of engaging storytelling and entrepreneurial tips that is especially useful if you need a CEO mindset adjustment where your business is concerned. If you’re not familiar with the Indie Business Book Club,…

Book Review: Supermaker

For the October 2020 edition of the Indie Business™ Book Club, we read Supermaker by Jaime Schmidt. This book tells the story of how Jaime, a former Indie Business member, led her business from her kitchen to a 9-figure acquisition by Unilever in 2017. I thoroughly enjoyed this book, and I highly recommend it for all…