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Category Archives: Entrepreneurship

Entrepreneurial Lessons from #2x4Live: Nashville

EntrepreneurshipBy Donna MariaMay 21, 2016

I recently co-hosted a two-day event filled with entrepreneurial lessons: 2x4Live: Nashville, with three business colleagues: Lela Barker, Anne-Marie Faila and Kayla Fioravanti. If you were there, you already know what a treat it was. If you were not there, then strap yourself in for an overview of the presentations you missed. Entrepreneurial Lessons from…

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5 Reasons Why Instagram’s Algorithm is Irrelevant

Entrepreneurship, Social MediaBy Donna MariaMarch 22, 2016

Recently, Instagram announced that it will change the order in which posts are displayed to users. Currently, posts are displayed in chronological order, so that your followers see what you post in the order you post it. While it’s not completely clear how posts will be displayed after the change is implemented, it is clear…

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6 Keys to Going Big in Business Without Growing Big in Business

EntrepreneurshipBy Donna MariaFebruary 17, 2016

When it comes to entrepreneurship, the saying “Go big or go home,” can be interpreted to mean that if your business if not big in size, then it somehow doesn’t count. I disagree with that philosophy. Bigger doesn’t necessarily mean better, and it sure doesn’t mean stronger or more profitable. In fact, a business that…

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How to Make Your Website More Accessible to Hearing and Vision Impaired Persons

EntrepreneurshipBy Donna MariaFebruary 15, 2016

This is a guest post by IBN member Donna DeRosa, an author and personal development and lifestyle management coach. Follow Donna on Twitter and Instagram. If you would like to submit a guest post for this blog, please read the guidelines here. According to 2010 census statistics*, 8.1 million people have difficulty seeing, and 7.6…

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fall in love with your business again

7 Ways to Fall in Love With Your Business Again

EntrepreneurshipBy Donna MariaFebruary 13, 2016

Hearken back to the early days at the launch of your business. Remember how excited you were? How giddy you felt? Finally, you were going to have a business of your own. You were in love with it and everything else in the world, and then BAM!! You began to get into a rut. The…

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the importance of ad libbing and being flexible in your business

How to Ad Lib Your Business

EntrepreneurshipBy Donna MariaFebruary 11, 2016

Blab closed in August 2016, so we removed the video. You can still read the tips and strategies Anne-Marie and I discussed in this post. While planning is critical to success as an entrepreneur, flexibility is equally important. There are times when you just have to ad lib your business, not knowing exactly what to…

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5 Ways to Take a Semi-Sabbatical

Entrepreneurship, RetreatBy Donna MariaJanuary 30, 2016

I have written previously about the power of the pause, and how important it is to step away and press the reset button from time to time. I did so last week. I am freshly returned from my 6th Annual #IndieCruise Mastermind Retreat for Creative Entrepreneurs, and I have firmly pressed the reset button. Here…

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Get Lean In Your Business in 2016

EntrepreneurshipBy Donna MariaJanuary 13, 2016

Blab closed in August 2016, so we removed the video. You can still read the tips and strategies Melody and I discussed in this post. This Blab was recorded live on New Year’s Day on the Indie Business Blab channel. I hesitated to share it because there are times when the audio overlaps, resulting in…

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Top 12 Books for Makers and Handmade Entrepreneurs in 2016

EntrepreneurshipBy Donna MariaDecember 28, 2015

It was incredibly difficult to whittle this book list down to twelve, but I did it so I could present you with a monthly reading list for the New Year. I believe anyone can benefit from these books, whether or not they are an entrepreneur of any kind, and whether or not they have a…

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5 Mistakes That Will Quickly Kill Your Business (and how to fix them)

EntrepreneurshipBy Donna MariaDecember 15, 2015

There are surely more than five fatal mistakes in business, but not all of them can be addressed effectively in a single blog post. These five mistakes can. If you hunker down and focus, you can begin to take corrective action on these five mistakes in as little as an hour. Do you see anything…

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How to Overcome an Online Sales Slump

EntrepreneurshipBy Donna MariaNovember 30, 2015

Are you disappointed by this year’s online holiday sales? Do you feel overwhelmed at the notion that your products, as great as they are, will still be collecting dust on a shelf at the end of the holiday season? Do you feel like you are not privy some kind of secret magic sauce that others…

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Community is King (and also, Queen)

EntrepreneurshipBy Donna MariaOctober 27, 2015

Content is important, but community is king. In fact, it’s not only king, but it’s also queen. Content is everywhere, but community is everything. Content is all over the place, and most of it is either an overly sales-y waste of Internet real estate or a repeat (often plagiarized) of content someone else has already…

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How to Separate Your Self From Your Business

EntrepreneurshipBy Donna MariaOctober 20, 2015

As a Maker and Handmade Entrepreneur, it sometimes seems impossible to separate your self from your business. This is not necessarily always a bad thing. The democratization of business and the work-life merger have made entrepreneurship accessible to everyone with a good idea and a mobile device. But while the era of sharp distinction between…

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Stop Thinking Big, and Just Think, Period.

EntrepreneurshipBy Donna MariaSeptember 22, 2015

It is true that entrepreneurship requires big thinking. But today, its easier than ever to put the cart before the horse and begin thinking big before actually thinking, period. About six months into my career as an attorney, the managing partner called me into his office to question my billable hours. I was barely meeting…

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Why Everyone Can Be an Entrepreneur

EntrepreneurshipBy Donna MariaSeptember 10, 2015

Iam so so tired of hearing people say “Not everyone can be an entrepreneur.” Why the heck not? Because you have to work hard? Because you weren’t raised in an entrepreneurial family? Because you must have tenacity and determination? Because you must have a certain mindset? Who is born with any of those things? Not…

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How to Create a Sustainable Vision for Your Small Business

EntrepreneurshipBy Donna MariaSeptember 9, 2015

I‘m very fortunate. I had a vision for my business from the moment it started. Over the years, I have taken it for granted that everyone else did too. I have learned that this is not true. If you don’t have a sustainable vision for your business, you will after you take the steps outlined…

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This is Not Your Mother’s Labor Force

EntrepreneurshipBy Donna MariaSeptember 7, 2015

As we pause to honor the workers and Makers who offer such valuable contributions to our nation, I am pondering the incredible merger of work and life we are witnessing today. This is not the first time America has seen the work-life merger. Life and work were a cohesive whole just two generations ago when…

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How to Manage Your Entrepreneurial Energy

EntrepreneurshipBy Donna MariaSeptember 3, 2015

The longer I am in business, the more I appreciate the importance of managing my entrepreneurial energy. In the early years of my business, it was as simple as getting up, getting a bunch of stuff done, and then calling it a day. That’s still the big picture, but now that my business has matured…

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Case Study: Incorporating Philanthropy into Your Business Model

EntrepreneurshipBy Donna MariaAugust 31, 2015

One of the things we discuss from time to time in the Indie Business Network is how to incorporate philanthropy into your business model. I hosted an exclusive member Success Call on this topic a few months ago, and it was one of the most well attended ever. The interview here shares a high level…

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Seek First to Build Relationships

EntrepreneurshipBy Donna MariaAugust 12, 2015

Business is built on real relationships with real people, yet too many Makers and Creative Entrepreneurs think that if a marketing strategy does not produce quick sales, it’s not a good marketing strategy. That’s not true, and I’m going to tell you why. After 15 years in business, I’ve learned that the marketing strategies that…

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Maintain a Manageable Product Line

EntrepreneurshipBy Donna MariaAugust 1, 2015

This quote from my Shareable Image Gallery makes it easy to remember why it’s so important to maintain a manageable product line. No matter what kind of business you have, if you have too many products in your line, you will never have enough time to actually marketing and sell them. “ It’s better to…

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