Road Trip of a Lifetime, Part 1

When our member, Christina of Soap Seas in Redondo Beach, California, reached out to me a few weeks ago to ask if I would like to blog her and fellow IBN member Kristina Nanninga's upcoming "road trip of a lifetime," I immediately jumped at the chance because I knew it would be fun and I knew you would love it. Here are the Indie road trippers. That's Christina on the left, and Kristina and on the … [Read more...]

What is Your Pricing Personality?

Have I ever mentioned that IBN's private Facebook group is not just a business community? It is heavily focused on business (as it is designed to be), but we also have fun in a really unique and amazing environment. For example, last week, I posed this simple question in our community: When it comes to your brand, are you DISCOUNT DEBORAH, or HIGH-END HILLARY? I figured our members … [Read more...]

From the Land Down Under: Makers Biz Summit

I am thrilled to be participating this week in the first virtual Makers Biz Summit hosted by Deborah Engelmajer of Tizzit Design Company. Deb's business is located in "the land of plenty" in beautiful Australia. I hope to visit someday, but for now, I have to settle for this appearance as a part of an amazing virtual business event. My topic is Leadership the Indie Business Way: Build Your … [Read more...]

Are You “Product Poor”?

The first time I went house hunting, a friend cautioned me not to get sucked into buying a house I could not afford. More specifically, he warned me not to buy so much house that I didn't have money left over to furnish it. In other words, he advised me not to be "house poor." Recently, it occurred to me that the "house poor" caution is a good one for Makers and Handmade Entrepreneurs to … [Read more...]

How to Get Started as an Artisan Entrepreneur

Each week, I receive countless emails and phone calls from people who want to launch a business selling the products they make. I received an email recently from Jill in Tennessee who told me that: "I am really having a hard time finding what makes me unique. Therefore, I am having a hard time defining my target market." Jill is not alone. Her question is part of a much larger series of … [Read more...]