In my last Throwback Thursday, I shared a bit of the background leading up to the publication of my first book, Making Aromatherapy Creams and Lotions. Today, it’s all about our very first newsletter. Here’s a screen shot. You can read the first issue online at our old website here. So plain, so colorless. But…
Donna Maria shares her ideas and experiences with newsletter publication days.
Donna Maria shares top 3 things holding you back from developing your own branded content, and what you can do about it.
Donna Maria shares hard-hitting advice to help handmade business owners succeed.
Donna Maria shares online marketing formulas to help you generate positive word of mouth energy to propel your business forward.
Donna Maria’s basic (and we mean basic!) tips for using a newsletter to increase sales.
Donna Maria shares important commentary on how your newsletter can be more effective, long term, for you and your customers.
Donna Maria shares tips on integrating different media outlets for maximum engagement with your customers, clients and friends.
In order to be an effective media outlet for your business, you should abide by some basic journalistic principles. While the technologies that support journalistic endeavors are constantly changing, the basic tenets of good journalism have remained constant for hundreds of years. The challenge for you is to use those principles to establish the branded…