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Monthly Archives: March 2017

Book Review: The 22 Immutable Laws of Branding

Book ClubBy Donna MariaMarch 31, 2017

To join the free Indie Business Book Club, click here. This month, we read The 22 Immutable Laws of Branding by Al Ries and Laura Ries in the Indie Business Book Club. While the book is old (published in 2002), it proves that certain fundamental business principles really never change. In today’s technology filled world,…

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April 2017 Indie Business Book Club: The Fortune Cookie Principle

News and AnnouncementsBy Donna MariaMarch 29, 2017

I am pleased to announce the April 2017 Indie Business Book Club pick: The Fortune Cookie Principle, by Bernadette Jiwa. Thanks to our book club member, Marilyn Schendel of Ritual Waters in North Carolina for suggesting this book. If you’re not familiar with the Indie Business Book Club, you can click here for more information.…

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What is Your Pricing Personality?

EntrepreneurshipBy Donna MariaMarch 20, 2017

Have I ever mentioned that IBN’s private Facebook group is not just a business community? It is heavily focused on business (as it is designed to be), but we also have fun in a really unique and amazing environment. For example, last week, I posed this simple question in our community: When it comes to…

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From the Land Down Under: Makers Biz Summit

EntrepreneurshipBy Donna MariaMarch 15, 2017

I am thrilled to be participating this week in the first virtual Makers Biz Summit hosted by Deborah Engelmajer of Tizzit Design Company. Deb’s business is located in “the land of plenty” in beautiful Australia. I hope to visit someday, but for now, I have to settle for this appearance as a part of an…

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Are You "Product Poor"?

Are You “Product Poor”?

EntrepreneurshipBy Donna MariaMarch 1, 2017

The first time I went house hunting, a friend cautioned me not to get sucked into buying a house I could not afford. More specifically, he warned me not to buy so much house that I didn’t have money left over to furnish it. In other words, he advised me not to be “house poor.”…

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