In 2009, I published a blog post about my then new social networking strategy. My focus was on Facebook, though other social media outlets were mentioned. Recently, a discussion in our Indie Business Network member Secret Facebook Group reminded me of that 2009 post, and how important it is to be intentional about how we…
I joined Facebook on November 7, 2007, about a year after Facebook opened the platform to everyone with an email address. Since that time, I have been tempted, off and on, to close my Facebook account. Who hasn’t, right? You know the drill: Facebook changes something, or some feature I like is not working properly…
The question of how to hire someone to help with social media marketing comes up a lot in the Indie Business Network’s Secret Facebook Group. In this quick video, I share some basic but critical thoughts on how you should approach this issue. Many people make the big mistake of looking for someone who is…
As you know, we maintain a private Facebook group for our Indie Business Network members. As the group grows and time passes, people may want to find out if specific topics have been discussed previously in the group. Members also want to find out if any of their friends or colleagues are a part of…
Have you ever considered creating a private Facebook group so your customers, members, and/or clients can connect with you and each other more personally and efficiently? We have had a private group for our annual #IndieCruise for several years, and it works well to keep us connected between cruises and to welcome new cruise registrants.Now,…
On Thursday evenings from 8 to 9pm ET, IBN hosts #HandmadeChat, a Twitter talk show to help handmade and creative entrepreneurs sell more products, have more fun, and be more successful personally and professionally. While the show is aimed mainly at business owners who make and sell handmade consumer products, the topics and discussions can…
Earlier this month, I had an interesting conversation with a local store owner who is having trouble getting her store off the ground. She opened in September with a ribbon cutting party (I attended), and was well received in the community. Her space is located in an area with good foot traffic. Stores around her…
10 steps to an efficient, effective content marketing system.
Donna Maria shares Tweets from #HandmadeChat No. 22: How To Encourage Positive Interaction At Your FaceBook Page
Have you considered using FaceBook ads to promote your handmade products? Maybe you’ve pondered it, but with budgets being so tight, you’re not sure you want to give it a try. Wouldn’t you like to talk with someone who has taken the plunge — and is selling more products as a result? Of course you…
Donna Maria interviews Dawn Fitch about the mindset needed to use social media effectively for your small business.
Donna Maria and author and speaker Phil Simon discuss tips for building a solid platform to support your business.
Donna Maria interviews Dave Kerpen about how to be attract more customers using FaceBook and other social media.
Donna Maria shares some tips to help you improve your blog, and, in the process, your life.
Donna Maria shares commentary on what FaceBook’s new “timeline” means for small business owners.
Donna Maria reminds you (and herself!) not to prioritize figuring out FaceBook’s business model over figuring out your own.
Donna Maria shares some interesting parallels between kids’s word problems and using social media to serve your customers.
Donna Maria shares tips for hosting a party at your FaceBook Page.
Donna Maria shares a TED video where Adam Ostrow discusses how new technologies may help you live forever?
Donna Maria shares Family Business TV: Episode 1: Using A Blog To Achieve Personal and Professional Goals.
Last year, I hosted FaceBook Fridays, where I posed a question at the INDIE FaceBook Page and shared the insightful answers people shared at this blog. You can read some of the more popular FaceBook Friday posts here (about joining competitors’s FaceBook Pages) and here (about attracting more fans to your FaceBook Page). In recognition…