The Best of Indie Business 2009

Blogging has enhanced my life in numerous ways. I love sharing my ideas and experiences at the same time as I chronicle my growth as a woman and a business leader. But even more than that, this blog is a great way to meet and connect with the wonderful people (you!!) who take time from…

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99 Small Business Mistakes And How You Can Avoid Them

As I prepare to celebrate my 10th anniversary in business, I am keenly aware of the many mistakes I have made, and of what I have learned from them. I’ve made more than 99 mistakes over the past 10 years, and each one has equipped me to meet new challenges and given me the experience…

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My ThemeWord For 2010: WISDOM

I am not into New Year’s Resolutions because they are not profitable for me. Since I set, adjust, achieve and abandon goals for a variety of reasons all year long, setting new resolutions on January 1 seems sort of anti-climactic. But I do like the idea of selecting a “ThemeWord” that encompasses the notion that…

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What's Your "Just One Thing"?

I have been thinking about the goals I set earlier this year, both the ones I met and the ones I didn’t meet. I’m over the latter (and there are a few of them), yet I feel positive, satisfied and energized about the things I accomplished in 2009. I know that some goals were not…

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Blogging Brings Home The Business

This is the third in a series of posts featuring small business owners’ suggestions for things you can do to be successful in 2010. Last week, I told you about Joan Morais, an IBN member who increased her productivity and profitability this year by hiring a virtual assistant. I also told you about Marla Bosworth,…

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Merry Christmas From Disco dM!!

For the past few years, I have enjoyed “elfing myself.” Each year, it’s more fun and interactive. If you’re looking for quick and fun way to generate more holiday laughs, check out Elf Yourself and have some fun! My kids and I made this video and they can’t stop laughing. I hope the same thing…

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I’m Speaking At Social Media Telesummit 2010!

Last year, I met Leesa Barnes, author of Podcasting for Profit. Leesa graciously accepted my invitation to be a guest on my radio show, and you can stream or download the interview with here. (Jamila White hosted that show for me while I was away speaking at a conference.) While I hope to meet Leesa…

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New Johnson Family House Rules

My eight year old daughter is far more organized than I was at her age. She likes to make lists. In fact, on Friday nights, she often makes a list of all the things everyone in the house needs to do on the following Saturday. Much of the time, the lists focus on toys she…

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How Blog Comment Policies Lend Credibility To Your Blog

The comments at my three blogs are always helpful, professional and polite, even when they disagree with my commentary. In fact, the only comments I reject are spam or comments that simply make no sense, usually because they are riddled with spelling and grammatical errors. I am also a frequent commenter at other people’s blogs.…

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How To Increase Your Product Sales And Visibility Through Site Parties

I hosted IBN’s first Site Party on Cyber Monday and had a great time doing it! The best news is that our featured Indie, Charlene Sevier, sold 11 pieces of her beautiful handmade jewelry in under 60 minutes! As you may recall from this post announcing the party, Charlene makes combines a passion for beads…

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Join Me For Our First Indie Site Party!

I am pleased to announce IBN’s first online Indie Site Party on Monday, November 30 — Cyber Monday — at Noon New York time!! Our first party will be hosted at our social networking site and will feature IBN member Charlene Sevier, The Bead Dreamer, of Newport News, Virginia. Indie Site Parties are just like…

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Happy Thanksgiving!

It’s been three years since we moved from our hometown of Washington, DC to Charlotte, North Carolina. While we love a lot of things about Charlotte, we miss home, especially our family. After traveling all day, we finally arrived here late yesterday afternoon. Being here is such a treat. This photo was taken a few…

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My 3 Blogs

I am often asked what I do. While I am involved in lots of business activities, my initial answer is always the same: I lead the Indie Beauty Network (IBN), a trade organization that provides business and advocacy services to small companies that make health, beauty and lifestyle products, and also to the companies that…

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Indies On Assignment: Assignment No. 1: Beef Up Your Brand!

In the 1980’s, a popular commercial for a chain of fast food restaurants featured two elderly ladies praising the “bigness” and “fluffiness” of a hamburger bun. A third lady looks more closely and hollers, “Where’s the beef?” The circus-like music in the background reminds of us how ridiculous it is to praise a flashy hot…

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Radio Show and Book Review: My Interview With Michael McLaughlin

This week’s Indie Business Radio, show features Michael McLaughlin, author of Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity. Michael is a management consultant and speaker with more than twenty years in the professional services industry. He is the founder and a principle of MindShare…

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Eye Contact: Optimizing The I to Eye Connection

This is a guest post by Luci Weston of Here We Are With Luci, sharing topics and solutions to make your life better, brighter, and easier. If you would like to submit a guest post for my blog, please read the guidelines here. Twitter, LinkedIn and Facebook offer new ways to socialize that are simple,…

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Why You Don't Have To Be Smart To Be Successful

In his new book, What the Dog Saw: And Other Adventures, Malcolm Gladwell says that psychologist Daniel Willingham conducted a set of experiments designed to test how quickly people become efficient at a task. For the experiment, he told people in Group A in what specific sequence a pattern of x’s would appear on a…

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