An Open Letter to the Chairman of the Federal Trade Commission

[This letter is being sent via fax to Chairman Leibowitz today.] The Honorable Jon Leibowitz Chairman Federal Trade Commission Dear Chairman Leibowitz: I am the founder and CEO of Indie Business Media, and the Indie Beauty Network, a trade organization representing 800+ small health, beauty and lifestyle companies. As an advocate for small and independent…

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FDA, FTC Warn Dr. Andrew Weil About Unauthorized Drug Claims

On October 15, 2009, the FDA and the FTC sent a joint warning letter to Weil Lifestyle, LLC (owned by Dr. Andew Weil, a physician (not sure if he’s licensed at this time in any state) and health/wellness advisor), about a product marketed at his website called Immune Support Formula. The next day, the Today…

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T-H-I-N-K Before You Speak

I strive consistently to help my young children understand the importance of thinking before speaking. As kids, they are prone to blurt out what’s on their mind as it occurs to them. While I praise their honesty, I also emphasize that, the fact that you believe something does not always mean that you should say…

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10 Actions To Increase Your Twitter Influence

As more people turn to Twitter to learn what people are saying about things that matter to them, small and independent business owners using Twitter must hyper-focus our ideas and how we share them. The fact that more people are using Twitter means that there are more potential customers for us. But reaching out to…

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Radio Show and Book Review: My Interview With Marc Warnke

This week’s Indie Business Radio, show features Marc Warnke, author of ONO, Options Not Obligations: Enrich Your Personal Life by Rethinking Your Financial Life Marc is a husband and father of two who, along with his wife, became a millionaire while working as spokespersons for kitchen gadgets. While I did not have time to nail…

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Announcing The Media Is Y-O-U!

Announcing The Media Is Y-O-U, a one-day intensive, hands on social media training workshop designed especially for Indies! If you’re an Indie Business owner, you know how important it is to use the Internet to spread the word about your products and services. Today, doing that is easier than ever with my one-day intensive, hands…

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Join Me for Dinner in Portland, Oregon!

Iam pleased to announce the final Indie Business Revolution event of the year! It will take place at the lovely Bay 13 Restaurant in Portland’s hip Pearl District on November 14 from 6:00 to 9:00. Portland is one of my favorite cities, in part because two of my favorite woman business owners live there. They’ll…

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Radio Show and Book Review: My Interview With Christy Strauch

This week’s Indie Business Radio, show featured guest Christy Strauch, author of Passion, Plan, Profit: 12 Simple Steps to Turn Your Passion into a Solid Business Christy is president of Clarity To Business and has worked with hundreds of small business owners, from artists to real estate agents, helping them do what they are passionate…

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Twitter, Google, Bing, You and Your Small Business

Today, Google and Bing and FaceBook announced deals to include Twitter status updates in their search engine results. Let me say that again, soon, your Tweets and FaceBook status updates will appear real time in Google and Bing search engine results. The magnitude of these new developments cannot be understated. In a nutshell, it means…

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3 Steps To "Yes!"

A salesman once told me that he had to get through an average of 11 “no” responses before he got to one “yes.” He defined “no” responses as more than just the word. Also included, he said, are things like body language (excessive fidgeting, arms folded across chest, furled brows, etc.) and being easily distracted…

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Indie Business Movie Takes 2nd Place in WE Magazine Video Competition!

We won! I am delighted to announce that the Indie Business Movie won 2nd place in the WE Magazine For Women Video Competition, in the “Inspirational/Human Interest” category! When I say “we won,” I mean my husband business partner and the four fabulous small and independent business owners featured in the movie: Lisa Rodgers of…

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Announcing the iPhone App Winners!

Last week, I announced a contest for two people to win a free download of IBN member Bramble Berry’s new soapmaking iPhone app. All that was necessary was to share a favorite business tip. Out of the entries two names were drawn: Charlene and Renee! Congratulations to both of you ladies!! Even though there could…

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Announcing Indie Business Advocate.com!

For as long as I have served small and independent business owners, I have observed how challenging it is to have an impact on public policy that is commensurate with the positive impact we have on our communities and the American economy. I hope to change all of that with the announcement today of Indie…

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3 Reasons Why I Still Publish An Email Newsletter

There is no shortage of expert commentary and analysis on whether or not email is dead when it comes to business communications tools. On October 12, Jessica Vascellaro of the Wall Street Journal said email is dead. On the same day, Kit Eaton of Fast Company said email is alive and kicking. Because I have…

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Blog Action Day: No Child Left Inside

Yesterday, Mike Collins, a local talk show host, interviewed a representative of No Child Left Inside, a division of the Connecticut Department of Environmental Protection. No Child Left Behind is devoted to ensuring that no child is deprived of the blessing of enjoying the great outdoors. I was not able to listen to the interview,…

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How To Bore Yourself To Profitability

A 1983 television commercial depicts “Fred, the Dunkin Donuts Guy,” who arose at 3:30AM daily, and headed to his Dunkin Donuts franchise to make donuts. As he rose from bed, he mumbled, “Time to make the donuts.” He also moaned, “I bet the guys who make super market donuts are still in bed.” I was reminded…

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Bramble Berry Launches First Indie Bath & Body iPhone Application

I am delighted to announce that IBN member and longtime sponsor of my work Anne-Marie Faiola, CEO of Bramble Berry, Inc., has launched the first iPhone application focused on the independent bath and body care products industry. I think it may even be the first iPhone app in the cosmetics industry, period. I am excited to…

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3 Brand Building Tips For Artists And Crafters

Yesterday, I delivered a branding presentation to the artists, crafters and independent business owners at the Arts & Sciences Council of Charlotte, NC. Branding is such a huge topic, and while it was impossible to treat it thoroughly in the hour I had today, I managed to cover a lot of ground, and the students…

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