Bright and Airy Personal Fragrances for Sunny Seasons

Summer is almost in full swing, inviting a new season of big sun hats, billowy dresses, and colorful patterns. As you shove the heavy coats and cable-knit sweaters to the back of the closet, make room on your vanity for a new season of perfumes and personal fragrances, too! That’s right: it’s time for flirty,…

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Snuggle Up to These 9 Cozy Farmhouse Decor Ideas

The farmhouse and cottagecore aesthetics are all about escaping the hustle and bustle. The right pieces create a cozy, intimate, and secluded vibe focused on slow living. Vintage finds, soft lines, gentle hues, and warm, nature-inspired decor adds to the beauty of this charming style! Whether you’re sprucing up your decor for summer visitors or…

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Book Review: Get Different

For the March 2022 edition of the Indie Business Book Club, we read Get Different:  Marketing That Can’t Be Ignored! by Mike Michalowicz. The book drives home the point that “different sells.” This article provides a summary of what we learned. If you’re not familiar with the Indie Business Book Club, you can click here for more…

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Surprise a Houseplant Lover With a Thoughtful Non-Plant Gift

Houseplants grew into a lively trend during the pandemic, filling 66% of homes with the greenery of dieffenbachias and umbrella trees. Just check out one of the nearly 50,000,000 Instagram posts hashtagged #plants to see some of the lush collections nurtured by proud plant moms and dads! Chances are, you have one of these passionate…

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Should You Close Your Facebook Group?

People often ask me what to do with a Facebook group that seems to have outlived its usefulness. The short answer is you should shut down everything (including a Facebook group) that is useless or filled with dusty cobwebs. IBN recently closed this Facebook group. This article shares a little of our thought process and…

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May 2022 Indie Business Book Club: The E-Myth Revisited

Our May 2022 Indie Business Book Club selection is The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It, by Michael Gerber. Originally published in 1995, this classic book continues to be relevant and practical for entrepreneurs. In it, the author explores the critical distinction between working on your business…

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Fighting Etsy’s New Transaction Fee is a Waste of Time

If you are considering fighting Etsy’s marketplace transaction fee increase, don’t waste your time. For those who don’t know, effective yesterday, Etsy has increased the fee it charges Etsy sellers to sell products on the platform from 5% to 6.5%. The increase in this “marketplace transaction fee” has caused some Etsy sellers to put their…

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The Spring Candle Edit

We love pine and pumpkin scents, but it’s officially time to turn over a new leaf! Spring is here, and we’re welcoming in a new season of sweet, floral, and lively candle scents to freshen up our living space. Add a new candle to your spring cleaning list—it’s an easy way to bring a gorgeous…

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Grow Your Business at Maker Mastermind Intensive

Entrepreneurs Reveal the Game-Changing Path to American Maker Success The American Maker Revolution is here, and you are invited to take your seat at the table at Maker Mastermind LIVE Intensive, June 24-25, 2022, in Charlotte, NC. Every day here at the Indie Business Network, we hear stories confirming the challenges of entrepreneurship. But here’s…

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These 9 Unusual Decorative Candles are Serious Works of Art

It’s officially spring! After climbing out of hibernation, we’re bound to take a fresh look at our surroundings. We start to look around our home and decide it’s high time we update our decor! To give you a helping hand, we’ve pulled together a list of unique candles you don’t see every day. They’ll wrap…

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Effective Publishing Strategies for Makers

In response to my marketing advice about effective publishing strategies, a client once told me she refused to get bogged down with publishing email newsletters. Her logic made some sense. She told me that she did not go into business to become a publisher. As I listened, a feeling of complete dread overtook me. Even…

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Meet Stephanie Hendricks: Indie Business Network 2Q 2022 Maker Scholarship Winner

Introducing Stephanie Hendricks of Stephanie’s Scents in Gloucester Massachusetts. Stephanie is our 2Q 2022 Maker Scholarship recipient. Stephanie’s makes candles with soy wax and cotton wicks, and she sells them at her website and on Etsy. Current popular scents include Pineapple Sage, Tomato Leaf, and Peppermint Mocha Soy. Here is Stephanie with her husband and…

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